Prof. Dr. Oliver Hackl

THI Business School

Since 2005 Oliver is professor for retailmarketing, brand management and HR management at THI Business School in Ingolstadt. In 2013 he left Media-Saturn after almost 20 years in different leading functions. As a member of the Media Markt management team he lastly was in charge of HR development, CSR projects and New Business ideas. In previous roles like store manager and head of corporate communication he gained both insights and a wide experience of the German consumer electronic business.

Expert for: Brand Development & Management, HR Management